Context: Grameen Foundation wanted to understand the role it could play supporting the development of mobile financial services in Colombia, and especially in rural areas linked to agri-value chains.

Objective: Deliver an inventory of rural customers’ needs and develop business models, including; recommendations on specific roles for the Foundation to enhance the development of MFS.

Deliverables: Report on customer needs in rural Colombia; overview and ranking of various partners on the supply side (banks, MNOs, MFIs, technology providers, distribution and retail chains) based on desk research and visits to these partners. PowerPoint summary of three potential business models and the strategy that Grameen Foundation could adopt in each one.

Context: Grameen Foundation wanted to understand the role it could play supporting the development of mobile financial services in Colombia, and especially in rural areas linked to agri-value chains.

Objective: Deliver an inventory of rural customers’ needs and develop business models, including; recommendations on specific roles for the Foundation to enhance the development of MFS.

Deliverables: Report on customer needs in rural Colombia; overview and ranking of various partners on the supply side (banks, MNOs, MFIs, technology providers, distribution and retail chains) based on desk research and visits to these partners. PowerPoint summary of three potential business models and the strategy that Grameen Foundation could adopt in each one.

Context: In 2005, Cordaid began supporting the development of the microfinance sector in Sierra Leone (also via MITAF). There are now 13 MFIs in the country, who reach 95,000 loan clients. Mobile financial services have been offered since 2010 (Splash and Airtel Money.

Objective: assess the market demand for mobile money transfer (MMT) and provide advice on the role that MFIs can play in the mobile financial services’ ecosystem.

Deliverables: market research based on desk studies, interviews and focus groups. A value proposition for MMT in Sierra Leone was included and concrete scenarios for how MFIs can become players in the ecosystem. 10 MFI assessment reports on their readiness for MMT were produced and a workshop with the central bank, MFIs and mobile money providers.

Context: beMOBILE, the third largest mobile network operator, wanted to understand the potential in launching mobile financial services.

Objective: provide an assessment of the MFS marketplace, define a market entry strategy and assist in the implementation.

Deliverables: a review of regulatory environment and implications; analysis of market demand (existing alternatives and gap analysis); partnership recommendations (specifically for distribution); product definition and roadmap; marketing plan; financial business case; agent strategy and training; pricing and commissions and project management support.